About me
I'm Devesh Tatkare, an SEO Specialist in Mumbai
I work as a SEO Specialist helping businesses to fix what is actually broken in their search presence – not just chasing vanity metrics.
Most SEO work out there is surface-level. Write a blog, build some backlinks, hope for the best. I take a different approach. I dig into the technical architecture: why pages take weeks to index, why Core Web Vitals are tanking your rankings, why your best content is invisible to Google despite being genuinely useful.
If you want to see what this looks like in practice, my case studies section shows two full Live seo work with the numbers.
How I work
My approach is simple: find what is broken, fix it with data, and measure everything.
1
Technical Audit
I start by ripping apart your site's architecture - crawl errors, render-blocking scripts, indexing bottlenecks, schema gaps. No guesswork, just diagnostics.
2
Intent Mapping
I map your pages to actual search intent - what real people type into Google when they are ready to buy, enroll, or hire. Not vanity keywords, but conversion-ready terms.
3
I deploy the fixes, monitor indexing speed, track ranking shifts weekly, and iterate. Every decision is backed by Search Console data, not gut feeling. I write about these tracking methods and data experiments on my SEO blog.
What I actually do
The stuff that actually moves the needle.
Technical SEO & Performance
Core Web Vitals optimization, fixing render-blocking resources, crawl budget management, and making your site fast enough that Google actually wants to rank it.
Fast Indexing & Link Equity
Getting your new content indexed by Google in hours, not weeks. Restructuring internal links so your most important pages absorb authority properly.
Search Intent & Content Strategy
Mapping commercial and informational keywords to the right pages. Making sure you rank for terms people use when they are actually ready to act.
AI Search Visibility
Preparing your brand for the next wave of search - making sure AI engines like ChatGPT, Google AI Overviews, and Perplexity cite and recommend your business.
Search Console totals
Across the sites I work on
134,476
Google clicks
2.77M
Google impressions
3.2
Average position across all impressions
4
Sites tracked in Search Console
My philosophy
SEO is not about checklist. It is about technical clarity and clear search intent.
Most businesses waste months producing content that never ranks because their technical foundation is broken, their pages take weeks to index, and their search intent is completely mismatched.
I take a systematic, engineering-driven approach: I fix Core Web Vitals, restructure internal link authority, build custom tooling to surface hidden keyword opportunities, and then measure every single outcome against real Search Console data.
The goal is always the same: make organic search your most predictable, most cost-effective growth channel. Not through hacks, but through doing the fundamental work properly. The software and custom scripts I use to do this fundamental work are listed on my tools page.
Want to work together?
If you're having troubles finding and keeping your spot in search rankings because of declining website presence causing plateaus in site traffic or due to problems that slow your site down, reach out to me. There is no need for pitch decks or fluff. Let's just chat about the state of your website and see if I can offer any help.